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Hero MotoCorp announced its official entry into the Republic of Italy. As the world's #1 two-wheeler manufacturer for over 24 years serving a massive consumer base of 125 million globally, this expansion marks Hero MotoCorp's entry into its 49th international market.
With two state-of-the-art R&D facilities in Germany and India, the company is committed to delivering future-ready, sustainable and smart mobility solutions that empower diverse rider preferences globally. The distribution of products from Hero MotoCorp will be managed by Pelpi International, one of Italy's largest distributors offering two-wheeler sales, service and parts across Italy through a network of 160+ dealers and a strong team of passionate riders led by Cesare Galli. Initial distribution of products from Hero MotoCorp will focus on key cities with 36+ dealers, gradually expanding to 54.
As Hero MotoCorp debuts in Italy, it brings with it a powerful philosophy: “You Are Limitless.” The three flagship models - Xpulse 200 4V, Xpulse 200 4V Pro and Hunk 440 - represent this philosophy in motion.
Sanjay Bhan, Executive Vice President, Hero MotoCorp, stated: 'Entering Italy, the very heartland of two-wheeler culture, marks a defining milestone in Hero MotoCorp's global expansion journey. We aim to redefine ‘The Future of Mobility' at a global scale with next-gen smart mobility solutions that cater to diverse riding preferences. With products that reflect both the Explorer and Liberator spirit, we are inviting Italian riders to experience Limitless Freedom and Limitless Adventure every day. Our success in the Dakar Rally with Hero MotoSports is a testimony of our global engineering excellence and the innovation in products that we are bringing for Italy market.'
The company’s two-wheeler dispatches in the same period last year were 6,37,050 vehicles.
Domestic sales for the period under review aggregated to 6,47,582 vehicles (up 5% YoY) and exports added up to 39,638 vehicles (up 94.83% YoY).
While motorcycle sales increased by 6,26,217 units (up 4.80% YoY), scooter sales jumped by 54.35% YoY to 61,003 units in September 2024.
Hero MotoCorp is the world’s largest manufacturer of motorcycles and scooters, with a global footprint spanning 48 countries across Asia, Africa and Latin America. It has collaborations with Harley-Davidson and Zero Motorcycles and strategic investments in Ather Energy and Euler Motors.
The company’s standalone net profit rose 0.3% to Rs 1,125.70 crore despite of 5.6% decline in revenue from operations to Rs 9,578.86 crore in Q1 FY26 over Q1 FY25.
Shares of Hero MotoCorp shed 0.16% to Rs 5,420.80 on the BSE.
With over 24 years of experience across diverse industries, Madhuri is a seasoned HR leader known for driving transformational change, building high-performance cultures, and aligning people strategies with business growth. She will be joining Hero MotoCorp from Emaar India, where she served as CHRO and Head of Communities, leading large-scale HR and organizational initiatives.
Prior to Emaar, she spent 16 years at Dalmia Bharat Group in leadership roles, including HR Head for the Cement business, as well as Corporate HR Head and Executive Director – HR. She played a key role in performance management, talent strategy, cultural transformation, and HR integration during mergers and acquisitions, alongside managing industrial relations across 14 plants. She began her career with Bharti Airtel, contributing significantly to talent acquisition, performance management, and HR digitization during a high-growth phase.