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CRED has launched a new credit card program with rewards across all e commerce, and instant, flexible redemption on flights, hotels, hundreds of merchants, and thousands of products. The first launch in this program is the CRED IndusInd Bank Rupay credit card.
Kunal Shah, founder, CRED said, “The creditworthy deserve the freedom of choice. The new CRED credit card program turns every online spend into an act of self-expression, with rewards that follow taste, not terms. Instant redemption upgrades every transaction, merging product, platform, and privilege into a seamless lifestyle extension.”
Soumitra Sen, Country Head – Consumer Banking & Marketing, IndusInd Bank said, “The IndusInd CRED partnership is a natural fit – both brands share a DNA of innovation, exclusivity, and premium experiences. CRED brings a highly curated, digital-native community, while IndusInd brings the banking pedigree, credit expertise, and lifestyle benefits. Together, this co-brand will capture the fast-growing e commerce and affluent spend segment, positioning the card as the default choice at checkout and reinforcing our leadership in the premium consumer space.”
IndusInd Bank Ltd lost 0.16% today to trade at Rs 745.55. The BSE BANKEX index is down 0.16% to quote at 60018.05. The index is down 3.56 % over last one month. Among the other constituents of the index, ICICI Bank Ltd decreased 0.12% on the day. The BSE BANKEX index went up 3.1 % over last one year compared to the 2.59% fall in benchmark SENSEX.
IndusInd Bank Ltd has lost 7% over last one month compared to 3.56% fall in BSE BANKEX index and 1.81% drop in the SENSEX. On the BSE, 7437 shares were traded in the counter so far compared with average daily volumes of 1.43 lakh shares in the past one month. The stock hit a record high of Rs 1498.7 on 19 Sep 2024. The stock hit a 52-week low of Rs 605.4 on 12 Mar 2025.