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Kouzina Food Tech, one of India's fastest-growing food service platforms, has entered into a strategic agreement with Swiggy for the exclusive license of its digital-first food brands: The Bowl Company (TBC), Homely, Soul Rasa, and Istah. Under this agreement, Kouzina will manage end-to-end operations, innovation, and growth for these brands. Upon fulfillment of certain pre-agreed conditions, Swiggy will transfer full ownership of these brands to Kouzina.
“Swiggy's food brands-including The Bowl Company, Homely, and others were launched to address gaps in restaurant supply and meet the demand for variety and convenience in food delivery. These brands have filled key market whitespaces and inspired restaurant partners to innovate, ultimately benefiting consumers. With its expansive digital-first F&B platform and asset-light business model, Kouzina is well-positioned to scale these brands to new heights,” said Arpit Mathur, VP at Swiggy.
At the center of this update is The Bowl Company, one of India's most popular digital food brands. Launched by Swiggy in 2017, The Bowl Company pioneered the concept of high-quality, flavorful, single-serve meals designed for everyday convenience. Its broad and innovative menu appeals to students, working professionals, and families alike, with signature dishes such as Peri Peri Chicken Rice Bowl, Nawabi Paneer Lababdar Rice Bowl, Drunken Chicken Rice Bowl, and Dhaba Style Dal Tadka Rice Bowl.
The stock movement was further supported by a statement from competitor Eternal (formerly Zomato), which confirmed it is discontinuing its 10-minute delivery service, Quick. Eternal also announced the closure of its home-style meal delivery service Everyday, citing a lack of path to profitability without compromising customer experience.
Swiggy reported that Bolt now accounts for more than 10% of food delivery orders on its platform. The company stated that demand has been strong across metropolitan areas as well as Tier 2 and Tier 3 cities, supported by a network of over 45,000 restaurant partners.
According to Swiggy, Bolt is designed to optimize operational efficiency through smart backend systems, a curated menu of high-demand, low-preparation items, and a 2-km delivery radius. The service features offerings from major quick service restaurant (QSR) brands including KFC, McDonald’s, Subway, Faasos, Burger King, and Curefoods, along with various regional brands.
Rohit Kapoor, CEO of Swiggy’s Food Marketplace, stated that Bolt addresses the evolving needs of customers seeking speed without compromising food quality. He noted the service’s rapid scale-up to over 500 cities as a significant milestone.
In contrast, Eternal CEO Deepinder Goyal explained that the current restaurant density & kitchen infrastructure was not suited to the demands of a 10-minute delivery model. He added that the pilot for Quick did not yield incremental demand and maintaining customer experience at that speed was not feasible under current conditions.
The withdrawal of its key competitor from the quick delivery segment is being viewed as a positive development for Swiggy’s Bolt initiative.
Swiggy is India's pioneering on-demand convenience platform, catering to millions of consumers each month. Founded in 2014, its mission is to elevate the quality of life for the urban consumer by offering unparalleled convenience, enabled by over 5 lakh delivery partners. With an extensive footprint in food delivery, Swiggy Food collaborates with over 2 lakh restaurants across 700+ cities. Instamart, its quick commerce platform operating in 100+ cities, delivers groceries and other essentials across 20+ categories in 10 minutes. Fueled by a commitment to innovation, Swiggy continually incubates and integrates new services like Swiggy Dineout and Swiggy Genie into its multi-service app. Leveraging cutting-edge technology and Swiggy One, the country’s only membership program offering benefits across food, quick commerce, dining out, and pick-up and drop services, Swiggy aims to provide a superior experience to its users.
Swiggy's board will consider Q4FY25 results on 9 May 2025. The company reported consolidated net loss of Rs 799.08 crore in Q3 FY25 compared with net loss of Rs 574.38 crore in Q3 FY24. However, revenue from operations jumped 30.98% to Rs 3993.06 crore in Q3 FY25 compared with Rs 3,048.69 crore in Q3 FY24.
Swiggy announced the remarkable scale of its quick food delivery service, Bolt by Swiggy, now operational in over 500+ cities nationwide. Launched in October 2024, Bolt has surged across metros as well as Tier 2 and Tier 3 towns, powered by a network of over 45 thousand restaurant brands. In less than 6 months of being launched, Bolt already powers more than 1 in every 10 Food delivery orders delivered by Swiggy.
With over 47 lakh dishes spanning 26 diverse cuisines, Bolt is redefining the speed, scale, and standards of food delivery in India. From dosas to biryani, shakes to sandwiches, and cakes to Chinese takeout, Bolt ensures the most-loved dishes reach customers hot and fresh in 10 minutes, without cutting corners on quality or consistency.
At its core, Bolt is a breakthrough in operational intelligence. It combines smart backend optimization with a curated menu of quick-serve, high-demand items that have minimal or no preparation time. With delivery radius limited to 2 km, the service maintains quality while ensuring reliability. Popular QSR brands like KFC, McDonald's, Subway, Faasos, Burger King, and Curefoods are already live on Bolt, alongside a fast-growing roster of local favourites. It's an experience that feels instant and personal— whether you're ordering breakfast in Bengaluru or a midnight snack in Patna.
‘Bolt' is prominently featured as a tile on the Food section of the Swiggy app, making it easier for customers nationwide to access this speedy service. Bolt isn't just winning on convenience—it's also delivering business impact. Restaurants on Bolt see optimized workflows, reduced wait times, rapid scaleup in daily orders, and a noticeable uptick in repeat orders. For Swiggy, the format is a powerful consumer acquisition and retention lever—with new users acquired through Bolt showing 4-6% higher monthly retention than the platform average. Importantly, delivery partners are not informed that an order is a Bolt one, and no incentives are tied to delivery speed, ensuring safety-first execution at every touchpoint.